Article
18 July 2024
From: The Practical Volunteering Handbook for School and Club Volunteers
Effective communication is fundamental to finding and retaining parent volunteers in school settings. Clear, consistent, and engaging communication not only helps to recruit new volunteers but also keeps them motivated and informed. This chapter will explore the importance of communication and provide practical strategies for enhancing your communication efforts.
It is essential that you understand what your P&C (Parents and Citizens) or other volunteer Committee does and effectively convey that to the school community. The more open and transparent a P&C is with the school community, the more likely they are to engage with them.
Kiah Snell humorously says, "You mean I can’t hide behind the bushes to wait for people to talk to them anymore? Joke aside, the volunteer sign-up sheet to share personally in class WhatsApp groups did work well. Try to get a good representation from all Year levels in the P&C team and everyone talking to their own network of parents." This underscores the need for direct, personal communication to effectively engage volunteers.
One way to break down the 'cliquey' stereotype often associated with school committees is by introducing your committee members. When families can put a face to a name, it makes your group more approachable and relatable. Here are some effective methods:
Setting clear expectations at the beginning of the school year helps in establishing a culture of involvement. Use the early part of the year, when families are fresh from holidays, to communicate your needs and goals. Here are some ways to set expectations:
Effective communication is not just about frequency but also about content and transparency. Here are five key strategies:
Effective communication is the cornerstone of successful volunteer recruitment and retention. By being open, transparent, and engaging, you can build a strong and supportive community around your school. Remember, good communication is not just about sharing information but also about building relationships and fostering a sense of belonging. With these strategies, you can create a vibrant, connected, and active volunteer community that will support your school’s goals and initiatives.
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